HRH The Crown Princess named as president of WWF Denmark

Her Royal Highness The Crown Princess has taken over as president of World Wide Fund for Nature Denmark and will, from now on, lead the fund’s work of protecting wildlife habitat and nature’s diversity.

Photo: Ritzau Scanpix ©

WWF Denmark works to protect threatened animal species and disseminate solutions that can ensure a better future for nature and the globe. In 1972, Prince Henrik took the initiative to establish WWF’s branch in Denmark and, until his death, The Prince was president of the organization.  Now, HRH The Crown Princess assumes the role as president. In this connection, Her Royal Highness says:

“We have only one globe, and we must take care of it and the animals if our children and generations after them are to have a safe and natural world in which to grow up. The projects that WWF Denmark works with all over the world are important in the efforts to protect our forests, coral reefs and diverse wildlife, and it is crucial that we, together, find new solutions for how people can live in balance with nature.”

For several years, The Crown Princess has actively worked with the UN Global Sustainable Development Goals, and with the role as president of WWF Denmark, Her Royal Highness looks forward to being a part of the organization’s work in finding solutions to the challenges the world faces in relation to conserving nature, protecting threatened species and creating more nature.

WWF is the world’s largest nature conservation organization with more than 6000 staff members worldwide. WWF works on more than 1,000 projects in more than 100 countries.